What's the big deal about linking your facebook, twitter, linked and other accounts to your website? Well for one thing you are reaching a far larger audience then you would have otherwise. The availability of information makes life much easier for consumers. We can find out about deals and promotions while checking up on our friends and favorite celebrities. Like Ochman said, why are these companies hiding their links? It's like they are ashamed to be part of the social revolution. Blended homepages help out the company.
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